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Earnicorns by Dhruv Nath| Book review


 Book review: 

"To be successful,  a business needs to be Persistent, and the founder needs to have a perfect attitude".

Earning money is a bit tricky these days. One who understands the flow of opportunities can easily grab it and earn money and rest are left only pondering for the right time. Do you also look for the right opportunity?  I too want to earn money so picked up this book to learn about some really good earning people who grabbed the opportunity and never looked back.

In this book, I learnt about four rare profitable unicorns: Naukri.com, Zerodha, Dream11 and Zoho. I remember looking for jobs on naukri.com in my initial years of unemployment. But how this idea popped up in the minds of these people to be a universal job consultant. How they could crack the flow of upcoming scenario?

I particularly liked the PERFECT Attitude:
P: Persevering
E: Ethical
R: Responsible
F: Flexible
E: Willing to do Everything
C: Customer Oriented
T: Builds Trust

The author has meticulously researched each of these unicorns and guided about their step-by-step methodology.  He has innovatively presented the hurdles faced by all these unicorns and which attitude and persistent efforts had led them to become earnicorns. Though the path was not smooth money doesn't fall so easily.

Overall, the book uncovers the secrets of four highly respected internet giants that defy this trend. It evidently describes how these companies managed to become profitable and stay that way. Highly recommended for all upcoming entrepreneurs.

Purchase: Earnicorns

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